Vikings: Seat licenses are a viable and likely part of stadium financing

Lester Bagley, the Vikings vice president,  told Pioneer Press columnist Bob Sansevere that personal seat licenses — those upfront, one time fees that caused such a stir last fall — will probably be back.

“We believe they are viable in this market and likely will be included as part of the ultimate finance package,” Bagley told Sansevere. He didn’t say, though, how much they might cost.

The idea brought a stern rebuke from Gov. Mark Dayton back in November, although the MSFA and the Vikings later patched things up and said the fees were still on the table.

The team surveyed ticket holders last year, and gave them an unpleasant surprise. An online survey inquired about their willingness to pay as much as $15,000 a seat for their right to buy season tickets. Many balked at the idea, although Dayton later toned down his criticism.

Here’s what got everybody so worked up before Thanksgiving:




  • John

    How do I sign up? I could use some free travel and entertainment, I’m artistic, and I have culture. I love this state, tax payers are wonderful, and they don’t pay attention.

    • mn123456

      Yet we can still build a stadium, right??? – This is less than 1% of the funding they give to them and all of the great artists traveled! I am sure there are a lot of funds besides the stadium out there this money goes to that should be “looked at.” Probably one you support and have no idea it is funded in one way or another.

  • mn123456

    It’s less than 1%! As far as I am concerned I’d rather see it go towards arts and culture than to build a stadium or numerous other things! For crying out loud, if our legislators had anyone that did anything artistic and didn’t already have their pockets lined thanks to tax payers they wouldn’t be bothering with this 1%! They are dividing the rich and middle class/ poor more and more every day. Besides those scholarships for the arts should be available to all income levels. This is “everyones” tax money!

    • mn123456

      “Less than 1% of the funding they get”, not the whole budget!

    • Pearly

      It’s just another “It’s only 1%” in the ever growing pile of “only 1%” waste. You keep adding little old 1%’s to the pile what do you suppose we end up with?

    • Bee

      The arts are, and will remain, available to everyone – and, just like sports stadiums, should not be funded with tax dollars.

  • Craig

    Is this policy change a reaction to the approval of questionable trips?

    An analogy to news gathering might be apt. Reporters travel out of state when it will improve their story. But if an editor were duped into approving a reporter’s holiday under the pretense of following a story, wouldn’t a first step be to employ a more astute editor?

  • Gary F

    Better tell those artistic kids to start smoking! We gotta pay for those programs!

    And while you are at it, better spend the little money you have on e-pull tabs, powerball, and scratch offs too!

  • Wally

    Wrong question. That’s like asking: “Should you beat your dog with a baseball bat or a crowbar?”

    Artists should NOT receive taxpayer funding. Let the market (the people) pick the art it wants to fund, and if the market (the people) pay enough that the artist can travel, good for the artist. If an artist’s work doesn’t sell, let the artist produce something that does, like burgers, lawn mowing, house painting, landscaping, etc., and use that money on making art that nobody wants to pay for. We taxpayers shouldn’t be spending our money so others can feel fulfilled.

    • reggie

      Wally, I’d guess you’re more the crowbar kind of guy.

      The marketplace is good for many things, but not everything. We wouldn’t know much about the past without the great art made in prior eras, most of it supported by patronage of the governments of the time — royalty, the catholic church, financiers and merchants of venice, and the like. That sort of patronage still exists, but we also have more populist (and sometimes popular) forms of public support for artists who have something to say about the times in which we live. The National Endowment for the Arts slogan is something like “a great nation deserves great art.” And so does a great state.

      To the question of the day: what rational person thinks ideas stop at the border, or that within MN we have all of the creativity and resources we need? Maybe we should flip this 180 degrees and require anyone working on behalf of the state — starting with our state legislators — to get out of MN and see what goes on elsewhere. Might make us less parochial.

      • kevins

        Well said Reggie!

    • Gayle

      As Ralfy noted earlier, funding the arts was democracy in action. We the People voted for the tax to be directed for this purpose, with an oversite board to supervise payouts. (The system seemed to be working according to the wishes of We the People, until Ziggy got a wiff.)

  • Owen

    Wally’s comments are right on the money, pardon the pun.

  • Gary F

    Why do artists need tax breaks? I always thought they were “Happy to pay” for a better,,,,,,,,

    Oh, ya, the mentality on the left is now, “happy for someone else” to pay for a better…

  • Gayle

    Musicians and stage performers are part of this program. Travel to schools, festivals and stages in “foreign lands” are a powerful and efficient way for Minnesota to introduce and educate others about our state. They are, in a sense, cultural ambassadors and educators. It is completely appropriate to fund their travels from this budget as they are representatives of Minnesota.