This is World Down Syndrome Day and an ad agency suggests we use the opportunity to consider the phrase “special needs.”
“The term ‘special needs’ is a euphemistic way to speak about persons with disabilities and their needs,” Publicis chief creative officer Andy Bird tells Ad Freak. “The reality is people with Down syndrome do not have different or special needs, although they may sometimes meet those needs in different ways. They have the same needs as all of us—jobs, friends, love and simply the need to be seen and treated equally.”
About the blogger
Bob Collins has been with Minnesota Public Radio since 1992, emigrating to Minnesota from Massachusetts. He was senior editor of news in the ’90s, ran MPR’s political unit, created the MPR News regional website, invented the popular Select A Candidate, started several blogs, and every day laments that his Minnesota Fantasy Legislature project never caught on.
NewsCut is a blog featuring observations about the news. It provides a forum for an online discussion and debate about events that might not typically make the front page. NewsCut posts are not news stories.