What do you do when you hit the lottery?
In Wisconsin, Jack Maier buys billboard space to keep what happened to his wife from happening to other people, the Milwaukee Journal Sentinel reports.
“What burns me up is that she had a mammogram done every year and it looked all right. I don’t know what happened,” he tells columnist Jack Stingl. “What a beautiful woman she was.”
Breast cancer claimed her five years ago.
So he buys the billboards at about $2,000 apiece with varying subjects.
He says he’ll keep doing it until he runs out of money.