Alas, my term filling in for Jon Gordon on Facebook is over, otherwise I’d have to delve into this a little bit more.
In advance of the NFL draft, teams are creating “fake” Facebook accounts to try to get their potential draftees to “friend” them, thus allowing the potential employer to take a look at what’s on their Facebook page.
“It works like magic,” said a personnel source that was familiar with his team’s tactic of using counterfeit profiles to link to Facebook and Myspace pages of potential draft picks. The source directed Yahoo! Sports to one of the team’s “ghost profiles” – a term he coined because “once the draft is over, they disappear. It’s like they were never there.”
(h/t: Chris Dall)