Notes in the Margins: Twitter, millennials and non-degree courses

On Campus, Hoping Success Will Be a Draw Conventional wisdom is open to debate, but there is no denying that Florida Gulf Coast University has vaulted, over the course of a single weekend, from obscurity to floodlighted national visibility. (The New York Times)

What I learned this week on Twitter These are the things I have learned, both about networking on Twitter and about writing my PhD. (Storify)

Do Millennials Stand a Chance in the Real World? Early research suggests that millennials have developed their own Depression-era fixation with money — a materialism of sorts. In a Pew Research Center survey in which different generations were asked what made them unique, baby boomers responded with qualities like “work ethic”; millennials offered “clothes.” But, according to new data, even though the recession is over, this generation is not looking to gorge; instead, they are the kind of hungry that cannot stop thinking about food. (The New York Times)

The 10 best university Twitter accounts—and what they do right  Klout, the social media analytics firm, measures social media influence. Using a combination of these metrics and our subjective appraisal, Education Dive ranked the 10 best university accounts on Twitter. (Education Dive)

Apollo Group seeks to attract new students as enrollments fall University of Phoenix owner Apollo Group Inc plans to offer more non-degree courses in a bid to attract students after enrollments to the biggest for-profit college in the United States fell the most in four quarters. (Reuters via NAICU)