The four stages of political scandal

There are several stages to any political scandal:

1. Allegation

2. Denial

3. Confession

4. St. Paul Saints marketing gimmick

Today the Saints announced that the first 1,501 fans 18 and over in attendance a week from Saturday will receive a commemorative pair of “Tweeting Wiener Boxer Shorts.” It apparently is National Hot Dog Day, so the boxers will bear “an image on the front of a blue bird taking a photo of a Wiener with his phone.”



A few years ago, the Saints offered a “bobblefoot,” after Sen. Larry Craig was caught in a Minneapolis St. Paul International Airport bathroom stall, tapping his foot to an undercover cop, earning him a lewd conduct charge and a chance to be a minor league baseball marketing legend.


And, of course, scandals don’t have to be political for the Saints to capitalize.

There was the Minnesota Vikings “loveboat” scandal of 2005, for example.


  • Jim Shapiro

    Brilliant!!! Hilarious!!!!!!!

    The Saints’ marketing department has indubitably earned themselves lifetime field level season tickets in humor heaven.