Tim Pawlenty is out with another one of his highly-produced commercials.
Tim Pawlenty is out with another one of his highly-produced commercials to tout last Friday’s Tea Party rallies in Boston and New Hampshire. He’s yet to say much of any substance in the ones so far, but at this stage of the campaign, presidential campaigns aren’t about substance; they’re about marketing. Flashy images, music, added crowd noise, and a touch of echo create the candidate. Pawlenty is rewriting The Selling of the President. Or at least rewriting the book Barack Obama rewrote.
Here’s how it sounded without the showbiz…
Chapter One of both rewrites have the same title: “Stay Out of Tanks”
Bob Collins has been with Minnesota Public Radio since 1992, emigrating to Minnesota from Massachusetts. He was senior editor of news in the ’90s, ran MPR’s political unit, created the MPR News regional website, invented the popular Select A Candidate, started the two most popular blogs in the history of MPR and every day laments that his Minnesota Fantasy Legislature project never caught on.
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