The Bath team found adverts which show drunken incidents – such as being thrown out of a nightclub, or passing out in a doorway – are often seen by young people as being typical of a “fun” night out, rather than as a cautionary tale.
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Bob Collins has been with Minnesota Public Radio since 1992, emigrating to Minnesota from Massachusetts where he was vice president of programming for Berkshire Broadcasting Company. Previously, he was an editor at the RKO Radio network in New York, and WHDH Radio in Boston. He was the founder of MPR News’ website.