Wetterling ad
Patty Wetterling --that's Patricia Wetterling officially, I guess -- is out with her new TV ad, which I think is the first.
What's with the black and white? Ever notice in those "negative ads," what they do with the photos and video of the "other " candidate?
Yep, black and white.
What would been effective with this ad -- if they really wanted black-and-white stuff -- is at the end, when they put the picture of Wetterling up and she says "paid for by ..." whatever -- tkae her black and white picture and slowly have it become a color picture.
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